We believe a ‘system’ is a way of thinking and behaving, not a piece of software, and that technology is only useful when applied to well understood problems. We are interested enough not to talk when we ought to be listening; patient enough to wade through ideas that won’t work to find the one that will; experienced enough to know when to use the right technology – and when to use a sharp pencil instead.
- We ask and seek answers to difficult questions
- We apply simple logic to complex problems
- We set realistic deadlines and stick to them
- We ignore technology fads in favour of what works and what is affordable
- We think miracles require a little thought
- We think details matter
